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INSPIRED BY THE MOON
Clair de Lune is born from moonlight, a glow that reveals softness and strength at the same time. We look to the moon not as a symbol to admire, but as a mirror of modern femininity: intuitive, shifting, emotional, and endlessly expressive. Her phases remind us that a woman is never just one thing. She changes. She expands. She returns. And in every version of herself, she deserves to feel seen. In our world, lingerie becomes part of that rhythm. A quiet ritual that aligns with how you feel today: grounded, bold, mysterious, open, unseen, or fully illuminated. Each piece is created to honour these “moon moods”, the subtle internal tides that guide confidence, desire, and self expression.
ALWAYS THERE, NEVER THE SAME
We believe strength lies in change. Like the moon, we don’t look or feel the same every day. Always there, just never the same. And that’s the beauty of it. Clair de Lune envisions a world where femininity is allowed to move freely, without expectation, without apology. A world where shifting emotions and changing rhythms are recognised as signs of depth, not instability. We see lingerie as a quiet companion to that evolution: a way for women to honour who they are in each phase of their inner cycle.
Our vision is to inspire a more intuitive relationship with self-expression, where women embrace their fluidity as their greatest source of power and identity.
WHAT WE'RE HERE TO SHAPE
We design luxury lingerie that changes with you, not the other way around. Because every day is different, and so are you. Designed for comfort when you want it. Confidence when you need it. From day to night, your light is always yours. We’re changing what luxury lingerie feels like, supporting women in every mood.
Clair de Lune’s mission is to make lingerie a natural extension of how women live, move, and feel. Not rigid. Not prescriptive. But responsive, built to meet you in the moment you’re in. We focus on thoughtful design, elevated materials, and silhouettes that adapt to shifting moods and shifting selves. Our purpose is to redefine luxury as something intuitive and wearable, giving women the freedom to express softness, strength, mystery, or ease without compromise. Lingerie that honours the whole spectrum of being a woman, not just the parts the world expects to see.
''Clair de Lune is created for women who understand that they don’t owe the world one consistent version of themselves. They shift. They rise. They retreat. Some days they feel soft and understated; other days they’re bold, magnetic, and impossible to ignore. Their choice of lingerie follows those inner tides, not to impress, but to express.''